Mamas & Papas Refinanced
Mamas & Papas secures refinancing after record year with revenue of £170m and EBITDA of £14.5m

Mamas & Papas has secured a refinancing deal to support its next phase of growth after posting record sales and profit in its latest financial year, with revenue rising four per cent to £170m and EBITDA jumping 21 per cent to £14.5m. The deal was completed with the help of existing investor Bluegem Capital Partners and new backers, including alternative investment manager Cheyne Capital, who reinvested alongside other new investors.
The nursery retailer's record year was marked by a significant increase in its UK market share, which grew to around 25 per cent, making it the category leader. According to Mamas & Papas executive chairman Steve Parkin, this refinancing is a vote of confidence in the company's strategy and provides a strengthened capital structure to support its future plans.
Refinancing Details
The refinancing deal aims to support Mamas & Papas' next phase of growth, with the company looking to build on its record year. The deal has strengthened the company's capital structure, allowing it to continue investing in its brand and expanding its range of products.
Market Performance
Mamas & Papas has continued to invest in its brand, expanding its range of third-party labels and own-brand products. The company's UK market share has grown significantly, and it is now the category leader. The following table shows the company's financial performance:
| Category | FY26 Performance |
|---|---|
| Revenue | £170m |
| EBITDA | £14.5m |
| UK Market Share | 25% |
Future Plans
Mamas & Papas plans to continue pursuing sustainable growth both in the UK and overseas, with its strengthened balance sheet allowing it to invest in its brand and expand its range of products. The company's British-designed ranges are now sold across more than 30 countries worldwide, and it has positioned itself as a destination retailer for new and expectant parents.
Mamas & Papas' executive chairman Steve Parkin said that the company's focus remains unchanged, with a goal of building an even stronger brand worldwide and growing its community of new and expectant parents. The company's refinancing deal is seen as a key step in achieving this goal, providing a strengthened capital structure to support its future plans. Mamas & Papas will continue to invest in its brand, expand its range of products, and pursue sustainable growth both in the UK and overseas.





